Tuesday, September 30, 2008

properly implemented achivements= sales?


this is probably the most interesting video games study i've heard of in a long while. it's not just some slapdash gathering of sales charts that compares microsoft to sony to nintendo made games, trying to figure out if master chief could out arm wrestle mario.

no, this breaks down whether or not the proper implementation of achievement points in a game, that reward the player just enough for their hard earned time and money, and tries to discern how much that affects their sales.

in fact, the study, featured on gamespot, seems to link games where developers spent time and effort developing incremental rewards with over 30 achievements (or trophies, if the ps3 is your bag) with better game sales.

as a rampant consumer of video games I can honestly say that this is not only one of the smarter uses of bar graphs that i've seen used to take apart game sales metrics, but also the most interesting study period.

yes, we know more girls are playing games than ever before, and old people like the wii. but proper implementation of a reward system to foster a relationship with the user and encourage them to not only see all the different aspects to your game, but show them that you appreciate their time. wow. didn't see that coming til i pulled it off my google reader.

bloggin' and loggin',

JD

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